Branding a product was much easier when there were no websites, smart phones, interactive games or social media. Today, creative teams are required to seamlessly brand products across multiple media. It is difficult to settle on one product branding definition because branding triggers an emotional connection in consumers.
If done well, product branding can be maintained and produce a solid, well-connected connection throughout the life of the product. The challenge, however, lies in new media, licensing and social media, where the “message” might be communicated via the audience and not the expert branding professionals.
We provide various instruments like Creatives, Videos, Brand Association, TVC, SMM that creates a buzz with utmost simplicity.
You develop a product, we add a brand tag to it!!